Susan Shelton

Susan Shelton, a native Northern Virginian received her B.S. Degree at Virginia Tech in Management, Housing and Family Development, from the College of Home Economics.  Her true desire was to become a dietician however circumstances steered her studies to the more consumer oriented degree.   

Since graduation, Susan’s focus has been on customer service positions.  She served 6 years as the Director of Marketing/Advertising for Albertsons where she handled the marketing, as well as print, radio, and television advertising for 14 retail stores in New Mexico.  Her marketing experience at Albertsons prepared her for the next 15 years in professional meeting management where she worked with both client-based and member-based organizations and earned her designation as a Certified Meetings Professional. 

In 1999, she took her entrepreneurial spirit one step further and started SBS Enterprises.   Susan created an environment where she could incorporate many of the skills and experiences she’d been exposed to throughout her career.  Her initial venture was SBS Promos, which is celebrating eight successful years of service in the DC metro area.  Here she works with her clients to promote their image through promotional products, business gifts, identity apparel, and employee incentives.  She specializes in the meetings industry and still does occasional meeting planning consultation.  

Susan never lost her desire to work in nutrition.  In 2003, having created a successful business, she was finally able to expand her focus and began to study her life-long interest of nutrition.  In 2004 she became a preferred customer of Usana Health Sciences.  Personal successes and successes for family and friends led her expand SBS Enterprises to incorporate becoming an Independent Associate of Usana where she now educates her customers on nutritional supplementation.

Susan is strong believer in networking and is active in BNI (Business Networking International), and AMPS (the Association of Meeting Professionals), as well as strong supporter of the WBIS and the Women’s Business Center of Northern Virginia.   Susan has also been active on the Board of the Fairfax County 4-H Association for nine years.